What is guest posting? Writing a blog post and having it published on someone else’s blog.
Guest posting is a great way to for the guest to reach a new audience and possibly gain some new readers to her blog. Also, it’s a good way to build backlinks via your bio on the post.
For the host, it’s a good way to give his audience a fresh perspective and also to get some new readers since the guest is likely direct her audience to the post. Getting someone to guest post on your blog during vacation or when you’re facing a blogger’s block keeps your blog active and fresh.
Guest posting has been around for a while now. You’ll find plenty of posts out there about how to get yourself a guest post on the top blogging websites. You’ll find books on the subject and even a website – Jon Morrow’s Guest Blogging. This post is a simple list of ‘do’s and don’ts’ for the guest and the host.
Guest Post Etiquette
For the host:
- Create a set of simple guidelines that you can share with your guest. This let’s them know what they should or shouldn’t include in the post. For example, if you’re expecting your guest to provide an image, let them have the exact dimensions, etc
- Make sure you thank the guest for the post and also give them honest feedback, if you think some parts need an edit.
- Format the post and include good graphics.
- Include a short paragraph about your guest – make it as personal as possible. This will be in addition to a short bio and a profile picture of the guest.
- As soon as the post is up, email the guest the link.
- Promote the post on social media, tagging the guest as far as possible.
- Keep an eye on the comments. Moderate them. Let the guest know when new comments come in.
For the guest:
- Make sure you understand the host’s guidelines and ask questions if you have any doubts.
- Write a quality post – one that you’d be happy to showcase on your own blog.
- Include internal links (links from the host’s blog that are relevant). Don’t add links to your blog. I once had a guest who sent me about 15 links to his blog! It was embarrasing not to include them, but they put me off him for life! 😛
- If you’ve agreed to send in an image, make sure it’s a shareable one.
- Stick to the agreed deadline to send in the post.
- Send in a brief bio with your website URL and other social media links.
- Promote the post on social media.
- Make sure you are around to respond to comments.
Guest posting helps to build community and I’d encourage you to be both a guest and a host soon.
If you are new to Friday Reflections, here’s what it’s about. It’s the end of the week, you’re probably exhausted with work, and all you want to do is sit back, put your feet up, sip on some fancy cocktail or wine, and write away.
Sanch and Write Tribe give you writing prompts and all you have to do is choose any one of those prompts to blog about and link up between Friday and Monday. After you link up, be sure to spread the love by visiting other bloggers who have linked up too.
Feel free to add our Friday Reflections badge to your post or sidebar! Follow us on Twitter @FridayReflect and join our Facebook Group. Share your post on social media with the hashtag #FridayReflections.
Since Sanch is located in Australia and a lot of Aussie bloggers join this link up, the post will be up here by Thursday evening.
Our featured blogger from last week is Sanch with her post ‘I Miss You‘ in response to the prompt : Who do you miss?
Prompts for this week
1. S/He is the wind beneath my wings.
2. If you could run away, where would you go?
3. Five people you would take if you were stranded on a deserted island
4. “Sometimes we just have to let things go” – Use this as an inspiration for your post or within your post
5. Picture Prompt (Copyright : http://everydaygyaan.com)